Head of Communication Eurosport Events

Recruteur
Région
Issy-les-Moulineaux - France
Salaire
Compétitif
Publication
vendredi 9 juin 2017
Date limite
lundi 3 juillet 2017
Contrat
CDD
Horaire
Temps Plein

Position Summary:

Eurosport Events is looking for a communication senior profile to manage its communication Department during a 6 months’ maternity leave. The Department gathers a team of four Eurosport internal staff and five external staff to manage on daily basis and on events.
 
EEL Communication department scope includes the following areas:

  • Global communication
  • Event Promotion
  • Media Relations
  • Digital
  • Social Media
  • Hospitality

Responsibilities:

Eurosport Events head of communications is responsible for developing/implementing communication strategies and insure the overall promotion for its championships. He/She has to manage and supervise a team on a daily basis and external staff on-events. The field of expertise is including the following sectors:

Events Promotion

  • In cooperation with the event promotion manager, define the organization, development and delivery of promotional plans for international series.
  • Provide strategical proposals, tailor made for the promotion of events in each market.
  • Deliver qualitative communication tools and define global briefs & processes for promotional activations.

Media Relations

  • In collaboration with the media delegates, develop the PR strategy and Content Plan.
  • Supervise daily media monitoring & provide media analyses/ event.
  • Understand the media landscape in Motorsport and build a content driven media strategy to maximize awareness on relevant media platforms.
  • Identify and propose opportunities of media venues and media programs to insure coverage from local & international key media.

Social Media

  • Together with the Community Managers, develop and manage social media footprint; and, develop/create content in line with the social media strategy for every platform.
  • Integrate social media content into overall event promotional plans (campaigns, events, activities, sponsors, drivers…) to create deeper fan engagement.

Digital

  • Management of Eurosport Events championships ’websites – daily input from Communication executive and specialized agencies.
  • Development and management of the WTCC E-Sports strategy with PR, Social Media, Digital and promotional activations on-events and throughout the season.

Hospitality

  • Together with the hospitality manager, implementation of the hospitality strategy.
  • Development of commercial plan to develop the hospitality business.
  • Management of a dedicated hospitality unit on EMEA events & Hospitality services on all oversea events (Around 1500 VIP guests/season).

Presentations / Reports

  • Conception and production and of all communication/ marketing presentations.
  • Input on all the Marketing event reports (around 30 reports per year) in collaboration with the communication executive.

Management of services on year basis with dedicated agencies

  • PICTURES: Two photo agencies for all the championship’s official pictures.
  • DESIGN: Three graphic/design agencies for the production of global communication tools.
  • DIGITAL: Three web agencies for hosting/development, web media monitoring & media rooms.
  • MERCHANDISING: All the merchandising for the 4 championships.
  • TRANSLATIONS: 6 languages for championships’ websites & official communications.

General administration

  • Management of a dedicated Communication budget.
  • Work with legal team on all Communications contracts and services.
  • Reporting on activities.

Requirements:

  • +10 years of experience in communications.
  • Expertise in sports sector.
  • Fluent English as daily work with international team.
  • Available for travels.  
  • Management experience.
  • Availability for international travel with weekend work.